Home Cold Outreach Facebook Cold Outreach / Appointment Setting process

Facebook Cold Outreach / Appointment Setting process

Last updated on Oct 18, 2024

Use Cucomm Desktop for this process.

Before doing mass messaging make your accounts look appealing to your leads, otherwise, they won't accept your friend requests:

  1. Change Facebook Cover/Banner image (specify their pain or something interesting to them and numbers) - you can do it in under 5 minutes using canva.com for free - search "Facebook cover" and just replace the text.

  2. Change the bio similar way.

  3. Post 1 relevant post on the wall (and pin it).

The Facebook appointment-setting process looks like this:

  1. Find relevant Facebook Groups (in Facebook Search) and add them to Google Sheets (template).

  2. Take a group, and open the Members/People tab.

  3. Collect leads (specify relevant keywords to target by job title).
    Hint: To make it 4 times faster, use 4 profiles to collect from 4 groups simultaneously (even to the same collection).

  4. Target by location (if you have more than 20% of profiles with irrelevant locations in the collection).
    Hint: To make it 4 times faster, use 4 profiles.

  5. Start message sending using 7 FB accounts simultaneously to send about 100 messages per day (read about messaging limits).

  6. On the next day, reply (send the link to book an appointment, etc).

  7. Click the "Follow-ups" button, then "Daily Stats & Send Follow-ups" - to calculate the statistics and send follow-ups.

  8. If you have 100 more leads in the collection to handle, then go to step 5, otherwise, go to step 2.

It's better to message daily at the same time of the day, but it's not required.

You can collect & target profiles once a week or two to prevent doing it each day.

This is it! Just repeat this process each day to get the result!

Templates

Facebook Groups Template: https://docs.google.com/spreadsheets/d/1QrhgMHzMgn-KjCDDq35Rz5WmNoEw9Es0hHwI6M2EP_Q/edit#gid=0

Our client's (Roger Gottula) Cucomm Methods and Tracker: https://docs.google.com/spreadsheets/d/1_0bFd73FQ0U11dc0IXHxFRYCdcJs_Cm4ops31g0O5Po/edit?usp=sharing